Pipeline Active
18
across all stages
+6 this month
Awaiting Approval
2
passed market testing
Action needed →
Launched Q2
3
all meeting targets
100% success rate
Avg Cycle Time
26d
idea to launch
-4d vs target
6
Emerging
best window
8
Growing
strong demand
4
Peak
caution
+185%
Avg Velocity
30d trend
7.4
Avg Wow Score
/10
72%
Low Saturation
13/18 products
Pipeline Funnel
Ideas
→
Validated
→
Research
→
Testing
→
Gate
→
Launched
Success Rate Trend
Jan
Feb
Mar
Apr
92% (target: 90%+)
🎲 C-Level GP4 Accuracy — Leaderboard
91%
Rumbutis (CPO)
5 streak
84%
Dombrauskis (CMO)
3 streak
79%
Čivas (HP)
2 streak
74%
Mačernis (CEO)
1 streak
68%
Buzaitis (F1)
Contrarian
65%
Valatka (F2)
New
Recent Activity
Today, 14:30
ErgoBack Pro passed Market Fit Testing
CTR 3.2%, CPC €1.10, conversion 4.1%. Awaiting C-Level consensus (0/6).
Yesterday
AquaPure Filter — Mačernis (CEO) approved (4/6)
Prediction: Revenue €52k / GP4 40%. Awaiting Buzaitis + Valatka.
Mar 28
42 product ideas discovered by AI pipeline
Apify Amazon (18), TikTok (8), DataForSEO (7), Reddit (5), Meta (4).
Mar 25
SleepCool Pillow launched — Day 5 GP4: 32%
Exceeding targets. Scaling to €500/day ad spend.
● Ideas Research
6Smart Herb Garden Kit
Home & Lifestyle
Scanning...Day 1
UV-C Water Bottle
Health & Wellness
Scanning...Day 1
Posture Corrector 2.0
Health
Scanning...Day 2
LED Face Mask
Beauty
Scanning...Day 1
Portable Blender Pro
Kitchen
Scanning...Day 1
Electric Scalp Massager
Wellness
Scanning...Day 1
● Validation + Legal
4Magnetic Cable Organizer
Home
78/100Day 3
▲+180% · 12 sellers · 87 reviews · Growing
Eco Laundry Sheets
Home
62/100Day 4
▲+45% · 84 sellers · 2.4k reviews · Peak
Collapsible Water Jug
Outdoor
71/100Day 5
▲+155% · 8 sellers · 42 reviews · Emerging
Pet Hair Remover Roller
Pet Care
69/100Day 3
▲+95% · 28 sellers · 340 reviews · Growing
● Research
3Bamboo Desk Shelf
Home
82/100Day 7
COGS €8.40 · MOQ 200 · Ship 8-12d · Wow 8/10
Joint Support Gummies
Health
76/100Day 9
COGS €4.20 · MOQ 500 · Ship 14-18d · Wow 6/10
Aroma Diffuser Lamp
Home
74/100Day 8
COGS €11.80 · MOQ 100 · Ship 10-14d · Wow 9/10
● Market Testing
2Noise-Cancel Sleep Mask
Health
85/100Day 14
CTR 3.8% · CPA €18 · 5 creatives · AOV/CPA 4.6x
Compact Air Purifier
Home
79/100Day 12
CTR 2.9% · CPA €24 · 3 creatives · AOV/CPA 3.1x
⚠ C-Level Gate
2AquaPure Filter
Home & Lifestyle
88/100Day 18
AOV/CPA 3.1x · GP4 38% · €1.8k capital · BE 14d
ErgoBack Pro
Health & Wellness
91/100Day 16
AOV/CPA 3.9x · GP4 34% · €2.5k capital · BE 11d
● Launched
3SleepCool Pillow
Health
LaunchedGP4 32%
AOV €84 · AOV/CPA 3.5x · 42 orders/d · €3.5k/d rev
Air Purifier Mini
Home
LaunchedGP4 28%
AOV €71 · AOV/CPA 3.0x · 28 orders/d · €2.0k/d rev
GlowSkin Serum Set
Beauty
LaunchedGP4 22%
AOV €92 · AOV/CPA 3.8x · 18 orders/d · €1.7k/d rev
AquaPure Filter 4/6
ErgoBack Pro 0/6
AquaPure Filter
Home & Lifestyle — Water Filtration — Score: 88/100
4 / 6
Consensus Progress
Votes & Predictions
CPO
Rumbutis
Chief Product Officer
✓ Approved
Rev: €48k · GP4: 38.2%
Apr 1
CMO
Dombrauskis
Chief Marketing Officer
✓ Approved
Rev: €45k · GP4: 36.5%
Apr 1
HP
Čivas
Head of Products
✓ Approved
Rev: €42k · GP4: 34.1%
Apr 1
CEO
Mačernis
Chief Executive Officer
✓ Approved
Rev: €52k · GP4: 40.0%
Apr 2
F1
Buzaitis
Founder
Pending
F2
Valatka
Founder
Pending
🎁 Offer Stack & AOV Analysis
Proposed Offer Stack
■ Core: AquaPure Filter€49.90
⊕ Bump: Extra Filter Pack (30% take)+€4.47
⇧ Upsell: Premium 3-Stage (15% take)+€11.99
∞ Digital: 6-Mo Filter Sub (10% take)+€2.49
Effective AOV€68.85
Scalability Assessment
3.13x
AOV / CPA Ratio (target ≥ 3.0x)
3.13x
0x1x Loss2x Marginal3x Scalable4x+
€68.85
Effective AOV
€22.00
Target CPA
📈 Demand Velocity & Lifecycle
Search Volume (Google Trends)
JanApr
▲ +280% over 90 days
Demand Velocity Metrics
7-Day Orders (AliExpress)+42%
14-Day Search Growth+68%
30-Day Trend Acceleration+280%
TikTok Views (30d)4.2M
Reddit Mentions (30d)127
Lifecycle Position
EmergingGrowing▲ HEREPeak
Growing
Est. 6-8 months remaining window
✓ Optimal timing for entry
🕵 Competition & Saturation
18
Active Sellers
Low (<20)
142
Avg Reviews
Early (<200)
7
Active Ad Sets
Low Sat.
Saturation Score
✓ Low saturation — strong entry window
Top Competitors
PureFilter.co€58k/mo · 6 SKUs · Shopify€24 CPA
AquaLife.eu€32k/mo · 3 SKUs · WooCommerce€31 CPA
CleanDrink.shop€18k/mo · 2 SKUs · Shopify€19 CPA
Source: PPSPY, BigSpy, Meta Ad Library
🚀 Ad Intelligence & Creatives
12
Active Creatives Found
Meta 7 · TikTok 4 · Google 1
34d
Avg Ad Running Time
≥14d = validated demand
4.2%
Best Creative CTR
Top 5% for niche
8.4k
Total Engagement
likes + shares + comments
Top Performing Angles
💧 “Clean Water”
Problem-aware hook. CTR 4.2%. Best performer across all platforms.
🏠 “Home Upgrade”
Lifestyle angle. CTR 3.1%. Strong on Meta with 25-44 demo.
💰 “Save Money”
Value angle. CTR 2.8%. Works on Google Search. Price-focused buyers.
📦 Supplier Intelligence (Accio + 1688)
🧠 Product Psychology & Wow Factor
8.5
Problem Severity
/10 — Tangible pain
9
Wow / Scroll-Stop
/10 — Visual demo
7
Impulse Buy Factor
/10 — Under €50 sweet
4.2x
Perceived Value
vs actual COGS
8
Gift Potential
/10 — Seasonal upside
AI Insight: High wow-factor + tangible problem = strong hook-to-purchase loop. Product demos well in video (clear before/after). Recommend UGC-first strategy. Impulse ceiling is price-dependent — keep core offer ≤€50 and push AOV via upsells.
💰 Cash Flow & Capital Risk
€1,860
Upfront Capital
MOQ 200 × €9.30
€300/d
Daily Ad Budget
13.6 orders/day at €22 CPA
14 days
Break-Even Time
at current CPA + take rates
€6.1k
Total 30d Investment
inventory + ads + fees
✓ Low-Risk Launch Profile: Small MOQ (200 units), fast break-even (14d), manageable capital (€6.1k for 30 days). Inventory depletes in ~15 days at projected velocity. Reorder trigger at Day 8 recommended (lead time 10-14d). Cash-flow positive from Day 15.
⚠ Legal Compliance
Patent / IP
✓ CLEAR
Trademark
✓ CLEAR
EU CE Mark
✓ Not Required
CPSC Safety
✓ CLEAR
Import HS Code
✓ 8421.21
GDPR
✓ N/A
Ad Claims
⚠ NOTE
FDA
✓ Exempt
📈 Market Fit Test — Real Data
CTR
3.4%
✓ ≥ 2.0%
CPC
€0.92
✓ ≤ €1.50
LP Conversion
4.8%
✓ ≥ 3.0%
Est. CPA
€19.17
✓ ≤ €22.50
💰 Unit Economics
Per Order
Selling Price€75.00
COGS (Accio)€18.50
Shipping + Fulfilment€6.20
CPA (from test)€16.35
Platform Fees + Tax€4.43
Net Profit (GP4)€29.52 (39.4%)
90-Day Projection
Daily Budget€300/day
Est. Daily Sales18 units
Monthly Revenue€40.5k
Monthly GP4€16.0k
Payback8 days
💬 Discussion
CPO
Rumbutis CPO
Strong test results. 40% GP4 margin with 8-day payback is excellent. Prediction: Revenue €48k / GP4 38.2%. Approved.
Apr 1, 11:42
CMO
Dombrauskis CMO
Angles A and B both viable. Creative team can produce 20+ variations. Watch the ad claims flag. Prediction: €45k / GP4 36.5%. Approved.
Apr 1, 09:15
HP
Čivas Head of Products
Accio-verified COGS solid. Condition: verify supplier scales to 2,000 units/mo in 4 weeks. Prediction: €42k / GP4 34.1%. Approved.
Apr 1, 14:30
| Product | Category | Stage | Score | Lifecycle | Velocity | Saturation | Eff. AOV | AOV/CPA | Wow | Legal | Days | Status |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| SleepCool Pillow | Wellness | Launched | 93 | Growing | +180% | Low | €84 | 3.5x | 9/10 | ✓ | 24 | GP4 32% |
| Air Purifier Mini | Household | Launched | 86 | Peak | +45% | Med | €71 | 3.0x | 7/10 | ✓ | 28 | GP4 28% |
| GlowSkin Serum Set | Beauty | Launched | 81 | Growing | +220% | Low | €92 | 3.8x | 8/10 | ✓ | 35 | GP4 22% |
| AquaPure Filter | Household | Gate | 88 | Growing | +280% | Low | €69 | 3.1x | 9/10 | ⚠ | 18 | 4/6 |
| ErgoBack Pro | Wellness | Gate | 91 | Emerging | +340% | Low | €108 | 3.9x | 8/10 | ✓ | 16 | 0/6 |
| Noise-Cancel Sleep Mask | Wellness | Testing | 85 | Growing | +195% | Low | €82 | 4.6x | 8/10 | ✓ | 14 | Meta Day 3 |
| Compact Air Purifier | Household | Testing | 79 | Peak | +65% | Med | €74 | 3.1x | 6/10 | ✓ | 12 | Google Day 5 |
| Bamboo Desk Shelf | Household | Research | 82 | Growing | +155% | Low | €68 | 3.4x | 8/10 | ✓ | 7 | Suppliers |
| Joint Support Gummies | Wellness | Research | 76 | Peak | +48% | High | €54 | 2.3x | 6/10 | ✓ | 9 | Fin. Model |
| Aroma Diffuser Lamp | Household | Research | 74 | Growing | +120% | Low | €72 | 3.0x | 9/10 | ✓ | 8 | MOQ |
| Magnetic Cable Organizer | Household | Validation | 78 | Growing | +180% | Low | — | — | 7/10 | ✓ | 3 | Validated |
| Eco Laundry Sheets | Household | Validation | 62 | Peak | +45% | High | — | — | 5/10 | ⚠ | 4 | Legal risk |
| Collapsible Water Jug | Outdoor | Validation | 71 | Emerging | +155% | Low | — | — | 6/10 | ✓ | 5 | Patent |
| Smart Pet Feeder | Electronics | Killed | 42 | Declining | -12% | High | — | — | 4/10 | ✗ | 5 | Score <55 |
| LED Grow Strip | Household | Killed | 71 | Peak | +30% | High | — | — | 5/10 | ✓ | 12 | CTR 0.8% |
| Vitamin D Patches | Wellness | Killed | 68 | Growing | +95% | Med | — | — | 7/10 | ✗ | 3 | FDA Block |
🏆 All-Time Rankings
1
CPO
Rumbutis
Chief Product Officer
Wellness Expert5 Streak
91%
GP4 Accuracy
2
CMO
Dombrauskis
CMO
Data-Driven
84%
GP4 Accuracy
3
HP
Čivas
Head of Products
Conservative
79%
GP4 Accuracy
4
CEO
Mačernis
CEO
74%
GP4 Accuracy
5
F1
Buzaitis
Founder
Contrarian King
68%
GP4 Accuracy
6
F2
Valatka
Founder
New Voter
65%
GP4 Accuracy
📈 Calibration Overview
How well do predictions match actual outcomes?
Rumbutis
Dombrauskis
Čivas
Mačernis
Buzaitis
Valatka
📊 Recent Predictions vs Reality
| Product | Voter | Pred. Rev | Pred. GP4 | Actual Rev | Actual GP4 | Accuracy |
|---|---|---|---|---|---|---|
| SleepCool Pillow | Rumbutis (CPO) | €38k | 30% | €42k | 32% | 91% |
| SleepCool Pillow | Buzaitis (F1) | €25k | 18% | €42k | 32% | 52% |
| Air Purifier Mini | Dombrauskis (CMO) | €28k | 26% | €31k | 28% | 88% |
| Air Purifier Mini | Mačernis (CEO) | €45k | 35% | €31k | 28% | 68% |
| GlowSkin Serum | Čivas (HP) | €18k | 20% | €16k | 22% | 82% |
Predicted Expenses
Dynamic Calculator
Sensitivity Matrix
Scenario Planner
📊 Expense Structure (% of Revenue)
💰 % of Revenue
💰 Per Order (Absolute)
✓ Unit Economics
⚙ Product Inputs
Selling Price EUR
COGS EUR/unit
Ship to Client EUR
Ship to Warehouse EUR
📈 Cost Drivers
📦 Volume
Daily Ad Budget EUR
Period days
Quick Presets
📊 Live P&L
📈 90-Day Projection
⚠ Break-Even
📊 CPA vs Price — Net Margin %
📈 CPA vs COGS
📈 Refund vs CPA
⚠ Max CPA for Profitability
🏁 Requirements for 90%+ Success
Hot Products
Competitor Intel
Niche Scores
94
Portable Neck Fan 3.0
Personal Care · Est. Market: €8.2M
▲ Google +340%TikTok 12M viewsLow competition
GoogleTikTokAmazon
87
UV Sanitizer Box
Health · Est. Market: €5.1M
▲ Amazon BSR +180%Search 45k/mo
AmazonDataForSEO
82
Weighted Hula Hoop
Fitness · Est. Market: €12M
TikTok 28M viewsAmazon 12k reviews
TikTokAmazon
79
Smart Jump Rope
Fitness · Est. Market: €3.8M
▲ Google +180%Reddit 450/mo
GoogleReddit
76
Mushroom Coffee Mix
Food & Beverage · Est. Market: €18M
TikTok trendingAmazon BSR top 50
TikTokAmazon
73
Scalp Massager Pro
Beauty · Est. Market: €2.4M
▲ Amazon BSR +95%High repeat rate
AmazonKeepa
68
Foldable Laptop Stand
Office · Est. Market: €4.5M
Stable demandHigh margin
AmazonDataForSEO
65
Magnetic Eyelashes Kit
Beauty · Est. Market: €6.1M
Steady volumeGood margins
Meta AdsPPSPY
VitalGear.co
Health Gadgets · Shopify Plus
+22%/mo
€180k/mo revenue
Top: Neck Massager Gun, Posture Belt
Ad spend: ~€45k/mo · 14 active SKUs
FitTrend.eu
Fitness Accessories · Shopify Plus
+31%/mo
€240k/mo revenue
Top: Resistance Bands, Ab Roller
Ad spend: ~€72k/mo · 22 active SKUs
PureHome.shop
Eco Home · Shopify
+8%/mo
€95k/mo revenue
Top: Bamboo Set, Beeswax Wraps
Ad spend: ~€18k/mo · 9 active SKUs
GlowUp.store
K-Beauty · Shopify
+15%/mo
€120k/mo revenue
Top: LED Mask, Serum Bundle
Ad spend: ~€30k/mo · 11 active SKUs
Data Sources: Google Trends (real-time) · TikTok Creative Center · Amazon BSR via Apify · DataForSEO keyword volumes · Keepa price history · Meta Ad Library · PPSPY store intelligence · Reddit mentions via Apify · Last refreshed: 2 hours ago
AquaPure Filter
ErgoBack Pro
SleepCool Pillow
+ Custom
---
Core Price
---
Effective AOV
---
AOV/CPA Ratio
---
AOV Uplift
---
Verdict
CORE
Hero Product
The main product that drives the ad click. 100% of orders include this.
BUMP
Order Bump (Pre-Checkout)
Small add-on shown as checkbox before payment. Physical: accessories, refills.
UPSELL
Upsell (Post-ATC)
Higher-value upgrade or bundle. Physical: premium version, multi-pack, deluxe kit.
DIGITAL
Cross-sell / Digital (Post-Purchase)
Zero-COGS digital: warranty, guide, app access, subscription, membership.
Your cost to acquire one customer (from ad spend)
📈 Scenario Comparison (Conservative / Moderate / Aggressive)
💡 AOV Optimization Playbook
■ Physical Upsells
Accessories (case, stand, mount) · Consumables (filters, refills) · Premium materials (leather vs plastic) · Size upgrades (1-pack → 3-pack) · Extended versions (longer handle, bigger capacity) · Complementary products (cleaning kit)
■ Digital Upsells (Zero COGS)
Extended warranty / damage protection · Priority shipping upgrade · Digital guide / tutorial course · Setup assistance / concierge · Membership / loyalty program · Subscription refills (recurring AOV!)
■ Take Rate Benchmarks
Order Bump: 25-40% (simple, cheap, 1-click) · Post-ATC Upsell: 10-20% (clear upgrade path) · Digital Cross-sell: 8-15% (zero risk for buyer) · Key: each +5% take rate on bump = ~+€0.75 AOV